Samsung Launches Galaxy J1 4G smartphone in India for Rs.9900.00

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Samsung’s J1 4G LTE
Smartphone now available for
Rs.9900.00
With rising crowd for mobile
companies such Micromax,
Karbonn and Xiaomi in
India; Samsung is facing a
tough competition in Indian
market. So Samsung India
Electronics has set all to
launch 4G-enabled Smartphone
in India under the Galaxy
brand -J1 4G starting
at Rs. 9,900.

Samsung in all has launched a
total of 3 4-G Smartphones
namely Galaxy Grand Prime 4G,
the Galaxy Core Prime 4G &
galaxy J1 4G. The company also
launched its slimmest Galaxy
handset — the Galaxy A7
starting at Rs 30,499.

The Galaxy J1 4G sports has a
4.3 inch display with 5MP rear
camera and 2 MP front-facing
camera. The camera has
innovative selfie features which
give more options and
flexibility to capture favourite
moments.

While Galaxy Grand Prime and
Core Prime feature a 5-inch
and a 4.5-inch screen
respectively. Both support a 5
MP rear camera.

The A7 Smartphone measures
about 6.3 mm in length with a
metal body and dual Sim
capability with full HD super
AMOLED display for better
colour view and greater clarity
including a “superior selfie
experience”.

The phone has 13 MP camera
and 5 MP front camera with
auto-selfie modes – palm and
voice selfie, 16 GB memory, 2G
RAM supported by 2,600 mAh
battery in Pearl white, Midnight
black and Champagne gold
colours with Qualcomm’s
Snapdragon Octacore processor.
The slimmest phone Galaxy A7
is available in India from
today, while the other three
Smartphones will be available
in the second week of March.
In order to catch up with the
losing grip on its market share
in the Smartphone market in
the country, Samsung is
upbeat on the LTE (Long Term
Evolution) technology and the
upcoming 4th generation
mobile services in India.(LTE
technology is a wireless
broadband technology designed
to support roaming Internet
access via cell phones and
handheld devices.)
Since last few years, the Korean
company is gradually losing its
share in India to in compare to
other domestic companies
operating in India like
Micromax, Lava, Karbonn as well
as global rivals like Motorola
and Xiaomi.

If we see the last December
2014 figure In India, Micromax
surpassed Samsung’s 20 per
cent market share with 22 per
cent share in Smartphone
shipments to India, which is
one of the world’s largest
market for handsets, according
to data by a research firm
Canalys. However, Samsung has
disputed this data.

Samsung India Electronics also
introduced an extensive range
of SUHD (Samsung Ultra High
Definition) TVs to set a new
standard in premium Ultra HD
content enhancing the “viewer
experience to new heights” in a
curve with 2.5 times brighter
and 64 times colour expression.

Among other products,
Samsung launched a smart
convertible refrigerator with
flexibility to convert the freezer
into a fridge and vice versa, a
single-user mode air
conditioner with less electricity
consumption, more durability
and enhanced operating
capacity and Samsung Activ
dual wash washing machines in
9 and 11 kg capacities with
built-in sink, magic dispenser
and less noisier.

“In 2015, we plan to introduce
path-breaking technology
across different categories of
products, which will enhance
consumer experience and
strengthen our position in the
market…As a company we are
committed to ‘Make for India’,”
HyunChil Hong, President and
CEO, Samsung India Electronics
said at the Samsung South-
west Asia Forum 2015.

He further said that “Consumer
demand is constantly shifting
towards devices offering multi-
tasking capabilities, 24X7 data
connectivity with increased
video consumption and real-
time mobility solutions which
enable global interactions.”
The Samsung’s J1 4G phone for
Rs.9900.00 is in direct
competition with Redmi Note 4
(Rs.9999.00) and Micromax Yu
Yureka 4G (Rs.8999.00). The
Yu Yureka wins the competition
hands down because of
superior configuration as well
the added advantage of
running on CyanogenMod OS.

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