Kenya’s First Lady’s ‘Beyond Zero Campaign” is a Cheap Publicity Stunt

Kenya Stockholm Blog


On January 24, 2014 Kenya’s First Lady Margaret Kenyatta launched the ‘Beyond Zero’ campaign which will provide prenatal and postnatal medical treatment to women and children in Kenya. On March 9, 2014 she participated in the Nairobi international half marathon (21 kilometers) to raise awareness and mobilize resources to fund pre-natal and post-natal access. Around Ksh100 million was raised. She is also participating in the London Marathon on April 13, 2014. However, does it require the First Lady to run marathons to support maternal and child healthcare in Kenya? Parallels can be drawn from the failed activities of former First Lady Lucy Kibaki soon after her husband came to power.

After she settled in State House, Lucy was concerned with disabled persons and was also a chairperson of the Organization of African First Ladies Against HIV/Aids (OAFLA). However, in 2006, she commented that: “Those who are still in school have…

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